For many years, Google has and still is the dominating search engine the search industry. It got more searches than all the other search engines all put together. According to it, it will always depend on organic results, none of which it tampers with.
Lately though, things obviously started to change. Google, every now and then, adds a bit of its own flavor into the SERPs(Search Engine Results Page). For example, Google has been pointing tips and links to its Blogger, Google Calender, and Picasa for any search phrase that includes calendar, blog, and photo sharing.
Now, that just changes everything, because according to Google, it wouldn’t ever do such thing… But it obviously did, right?
Blake Ross, one of the guys behind FireFox, just said that he is, second by second, losing faith in Google. He also said that, should Google want to make it easier for users to find the services they’re looking for, then it might as well link to the best service.. (Ouch!)
You could read his opinion at his blog post Trust is hard to gain, easy to lose . I personally love the Microsoft Office Helper Picture 
. http://www.shoemoney.com/2007/01/17/my-favorite-little-wordpress-tricks-and-plugins/
